Author: David Di Salvo
- Non-Fiction
- EDAF Antillas
- ISBN: 9788441432581
- Release Date: 08-30-2014
Synopsis
DiSalvo nos ofrece un libro de "ciencia ayuda" (en contraste con las clásicas obras de autoayuda) y nos detalla los atajos mentales que le agrada tomar a nuestra mente, pero que no siempre nos son útiles, en la creencia de que comprender la función de nuestro cerebro nos ayudará a enfrentarnos a nuestro obstinado carácter.
Why do we routinely choose options that don?t meet our short-term needs and undermine our long-term goals? This book reveals a remarkable paradox: what your brain wants is frequently not what your brain needs. In fact, much of what makes our brains "happy" leads to errors, biases, and distortions, which make getting out of our own way extremely difficult.
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