Analyzing the creations of podcasts in Spanish

The production of podcasts in Spanish is enjoying its best moment. In the last three years, iVoox has made a leap in quality, going from a limited and amateur offer, to having a greater production of quality independent podcasts.

Also, from production companies that are investing in the generation of professional podcasts.

The data from the leading Spanish audio platform iVoox highlights the enormous growth of the offer, much more varied and professional, driven by the real possibilities of monetization, with which podcasters can live from their passion.

In 2021, 30,600 new podcasts were created in Spanish, and today there are more than 300,00, making it the fifth language that is growing the most in content production. In terms of gender, the creation of podcasts continues to be led by men, although in recent years we have seen a growth in visibility and professionalization of those created by women, fostered by the growth of the female audience, which already accounts for close to 50%. Thus, in 2021, 40% of the new podcasts were created by women, compared to 60% created by men.

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