Liber20 in Barcelona Announces October Hybrid Program for Spain’s Book Industry

Liber20 in Barcelona Announces October Hybrid Program for Spain’s Book Industry. Leveraging International Trade to Regain Momentum

A pattern is developing among book fairs, festivals, and trade shows, bolstered today (July 14) with the news that Spain’s Liber20 will stage a digital and physical rendition of its Liber20 international book fair this way October 7 to 9.

As Publishing Perspectives readers know, Frankfurter Buchmesse is in the process this week of detailing some of the plans for its digital evocation, which is to parallel a physical iteration in Germany, October 14 to 18.

And Dubai’s Emirates Airline Festival of Literature on Monday (July 13) announced its own effort of this kind in the United Arab Emirates.

More such programming is likely to be scheduled during the ongoing coronavirus COVID-19 world pandemic, not least because the digital component in some cases can provide a kind of elasticity in programming options.

If, for example, dates are set but as they approach various expected physical activities begin to look impossible to hold on the ground because of viral load and situational flux, more events can then be shifted to the online option. If travel and physical activity becomes more feasible than anticipated, then the physical elements of the event can be expanded.

Read more here: Publishing Perspectives

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